Ariane RDS — Retail Decision System | Hypertrade

Ariane RDS is Hypertrade's retail decision system, built to turn commercial data into decided actions across every category, every week. Ariane continuously monitors a retailer's full SKU estate and converts commercial opportunities into structured Decision Cards, each with a recommended action, a financial value in USD, a deadline, and an assigned owner, so a team can approve, reject, or escalate each one in under 30 seconds. It is built on Hypertrade's retail intelligence platform, deployed across retailers and manufacturers for over 20 years.

Ariane structures commercial decisions across six Decision Centres, pre-analysed, queued, and ready to act on every Monday morning, covering every domain a commercial team manages with zero blind spots. The Range Decision Centre handles SKU listing and delisting decisions with automated one-in-one-out logic, cannibalisation modelling, and P&L impact. The Promotions Decision Centre handles promotional approval and optimisation, including ROI modelling, mechanic selection, and cannibalisation risk scoring. The Shoppers Decision Centre surfaces targeted, briefing-ready actions for lapsed shoppers and high-value category opportunities. The Price Decision Centre monitors margin floors and P&L protection, flagging SKUs eroding profitability before the damage compounds, alongside further Decision Centres covering inventory and suppliers.