
Not so long ago, Category Captainship (the opportunity for a manufacturer to drive a retailer’s category) was a costly...
Discover the latest updates, insights, and trends in the Retail & Brand industry with our recent posts and news.
Not so long ago, Category Captainship (the opportunity for a manufacturer to drive a retailer’s category) was a costly...
For months, the world has unfortunately been experiencing an accumulation of unprecedented and simultaneous social, environmental, economical and human...
Since our inception ins 2015, our Innovations have always been driven by suggestions from both Retailers and Manufacturers.We have...
After a period with extremely high volumes, several activities will be in the “Pause” mode. How difficult this period...
We are thrilled to announce that HPT Ariane has taken a minority share in Hypertrade consulting. Both companies have...
Change is hard for everyone, especially when circumstances increase its level of urgency. Digitalization used to be a nice...
1. Context You did a Campaign focusing on a specific objective: it was maybe to invite shoppers whonever or...
The 2020 coronavirus pandemic has hit businesses hard and continues to do so. Many store owners have had to...
Since the start of the pandemic, growth has been driven from a like for like perspective instead of expansion....
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